Visit Gainesville, Alachua County, in collaboration with the Alachua County Environmental Protection Department (EPD) and Parks and Open Space, has launched the "Routes to Roots" campaign, a sustainability initiative to offset travel's carbon footprint by planting trees. The campaign invites visitors, residents, and businesses to contribute to tree-planting efforts, enhancing the local environment while supporting carbon sequestration.
The Routes to Roots campaign kicks off in conjunction with the upcoming World Masters Athletics Indoor Championships. Its goal is to raise funds to plant 20 trees at the forthcoming arboretum at West End. Donations of all sizes are welcomed, with a donation of $75 covering the cost of planting and maintaining a tree. Beyond the initial launch, the initiative will become a permanent feature on the Visit Gainesville Alachua County website, encouraging year-round contributions to support reforestation and environmental sustainability.
Learn more about donating to the Routes to Roots campaign.
"As a destination, Alachua County is known for its natural beauty and outdoor experiences, and it's important to take steps to preserve and enhance our green spaces for future generations," said Alachua County Tourism and Economic Development Director Jessica Hurov. "The Routes to Roots campaign creates an opportunity for visitors and locals alike to give back to our environment while making a lasting impact."
The initiative aligns with Alachua County's broader sustainability goals, emphasizing environmental stewardship and community engagement. Trees planted through the program will contribute to improved air quality, stormwater management, and habitat restoration, strengthening the region's ecological resilience.
"Tree planting is one of the most effective ways to offset carbon emissions while benefiting our community's ecosystem," said Alachua County Environmental Protection Department Director Stephen Hofstetter. "The Routes to Roots campaign provides a meaningful way for people to participate in conservation efforts that will have long-term environmental benefits."
For more information, contact Jessica Hurov at 352-374-5260 or info@visitgainesville.com.
